What is the definition of Promotion mix? | Dictionary.net

PROMOTION MIX

\pɹəmˈə͡ʊʃən mˈɪks], \pɹəmˈə‍ʊʃən mˈɪks], \p_ɹ_ə_m_ˈəʊ_ʃ_ə_n m_ˈɪ_k_s]\

Definitions of PROMOTION MIX

1910 - Black's Law Dictionary (2nd edition)

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This is where a combination of media advertising and publicity types are used to promote an item. All media such as televison ads, radio ads, newpaper ads and billboards could be used.

1910 - Black's Law Dictionary (2nd edition)
By Henry Campbell Black

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